We take ventures from the zero stage to local product–market fit, then to global scale through our country hubs. Founders build with us, partners and investors grow ecosystems with us, and the Lean 3.0 book opens the method to everyone.
Whether you're building, investing, or just starting to learn, find your path.
We build and scale startups across borders, from a zero-stage idea to global product–market fit. Local hubs, national programs, the Lean 3.0 method and an AI co-founder, for founders who build, for partners and investors who grow ecosystems, and for anyone mastering the method.
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Lean 3.0 is built on Prospect Theory by Kahneman & Tversky. Founders, customers and investors all decide under uncertainty and bias, loss aversion above all. Understand it, and you win the market.
All three in sync, a unicorn is born. One link missing, the startup vanishes like in the Bermuda Triangle. Our methodology aligns all three sides, that's why Mars is by your side.
The path straight from Igor Peer’s book, on the Startup Mastery platform. Every stage builds on the previous, no skipping.
Listen to the market first. Problem hypothesis, segments, who to ask.
Customer interviews. Confirm the pain with facts, not opinions.
Find those ready to go first. Your design partners.
Minimum Sellable Product, not just viable, but sellable.
Money in the account before any code. Traction you can grow on.
Live sessions and open doors, join the next wave.
Five vetted startups pitch live to a room of investors, founders and guests, fully online. Watch the pitches, meet the founders, and see who’s raising, free to attend.
Learn more →Five days, about thirty minutes a day. Mars runs your idea down the track, customer personas, demand research and a problem map, then hands you an honest GO / NO-GO before you build a thing.
Learn more →
Not a one-line chatbot. Mars is trained on the entire Lean 3.0 methodology and takes on the work of a whole team, in every venture we build.
Founders, apply to build your venture with Lean 3.0 and an AI co-founder: from idea to product–market fit, then global scale. Partners, investors and institutions, get de-risked, proprietary dealflow and grow your ecosystem with us.
Startup Mastery